One assessment engine. Two expanding dimensions — depth of input and richness of output. Each product widens both. Snapshot. Longitudinal. Behavioural.
ASSESSMENT OUTPUT
Snapshot — a point-in-time picture. Where the company stands right now across sixteen dimensions.
Longitudinal — how the picture changes over time. Trajectories, velocity, flag lifecycle, evidence decay.
Behavioural — how the founder responds in real time. Coachability, deflection patterns, self-awareness, conviction vs evidence.
Lateral — how this company compares to the assessed population. Sector percentiles, stage benchmarks, ecosystem trends.
Bespoke — custom deliverables shaped for a specific buyer or transaction. Draws from any assessment data. Consultancy layer.
DEPTH OF INPUT
Public information — everything available without the company's involvement. Websites, registries, databases, news, LinkedIn, published materials.
Proprietary information — materials the company provides. Pitch decks, financial models, business cases, images, drawings, video — any format.
Live interaction — the founder is in the room. Real-time dialogue where the system observes what no document can reveal: how someone thinks under challenge.